Challenge & Solution
The Challenge
Synoptik and Smarteyes, both leading eyewear brands in Scandinavia, serve a broad base of corporate clients needing computer glasses for screen-intensive work. These offerings required a structured B2B requisition and contract management process — one that aligned with internal approval rules, ensured fulfillment at the correct retail store and minimized manual handling across their national operations. A summary of the entry situation:
- Manual requisition approvals, slowing down overall performance
- Fragmented processes, primarily the requisition handling was disconnected from other systems
- Lack of access control, personnel across retail shops and B2B teams had different access needs of their clients' contract data
- Rigid contract management, updating agreements was cumbersome and time consuming
With rising demand and a growing number of business clients, the need for a scalable and adaptable solution became clear.
The Solution
Modylar implemented an integrated platform covering both requisition management and contract lifecycle management — fully integrated in the companies' digital infrastructure:
- Embedded Requisition Flow
Modylar’s workflow is embedded directly in each company’s B2B web portal, where employees from client companies can initiate requests without leaving the website - Automated Approval Routing
Requests are automatically routed to the correct manager or approver, reducing turnaround times and improving oversight - Store-Level Fulfillment Integration
Once approved, orders are pushed to the appropriate retail location for fulfillment — tailored to each company’s internal logistics - Contract Management for B2B Agreements
Retail personnel are provided with a simplified view of store-side relevant data while B2B departments have access to the full contract view, where price adjustments and other changes easily can be made
Results
“Modylar has given us full control — from requisition to contract. The flexibility and ease of use stand out.”
– Sebastian Johansson, Head of B2B Sales for Synoptik and Smarteyes
- Requisition turnaround time cut by 50%
Automated routing has helped both our companies fulfill requisitions in half the time - Embedded UI reduces friction and improves client satisfaction
We can now provide a completely seamless user experience - Contract and workflow visibility tailored to staff roles
All categories of personnel have appropriate role based contract access — all managed in one system - Flexible contract updates with no tech bottlenecks
Contract changes — especially price and version adjustments — can be easily managed by our regular business users - All data traceable and aligned with internal policies
Every action in the requisition and contract process is logged, traceable, and follows our approval logic aligned with internal policies
Key takeaways
- Support for our operational and strategic processes (requisistions and contracts) in a single environment
- Role-based access of relevant process information
- Integration builds adoption as everything resides within existing channels and integrates with our CRM
- True flexibility with zero code and minimal training
